It attests to guidance, support and valuable suggestions of many. Hereby I would like to extend my thankfulness to those who have helped this assignment reach its fruition. Without their assistance, it is impossible to accomplish this assignment in time. First of all, I would like to acknowledge ISMS (International School of Management and Technology) for providing an opportunity to carry out this assignment. It is my proud privilege to express my deep sense of Gratitude and heartfelt thanks to my teachers and friends for their systematic guidance and support to complete this task.
Finally, I take this opportunity to express the profound gratitude from my deep heart to my family. Bal Krishna Sahara Introduction have been appointed as an intern for “Business Insights Pet. Ltd” which is a established local company specializing in offering guidance to established companies for starting-up their own businesses and providing e-commerce consultancy in the design, implementation and hosting of e-commerce websites for small to medium-sized, local businesses. Our company is has new client which is an educational institute named as ISMS. It requires guidance starting up to investing in an e-commerce website.
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I have been asked to visit one of the directors at ISMS to understand the aims and objectives and functions of the institution. ISMS is one of the most well equipped intuitions which have about 20 dedicated and hard working staffs in different faculties and enough resources to meet the need of students. It runs two faculties BBS IT and ABA. Digital classroom and well maintained furniture is shows the reflection of dedication of the intuition TASK-I Analyze the impact, including the risks, of introducing an e-commerce system in an institution like ISMS.
Introduction Basically ISMS is an educational institution. Currently most of the educational institutes are introducing the e-commerce system to make their institute popular round the nation and worldwide too. Introducing an e-commerce system in this organization is useful and might be helpful to the students, parents, teachers etc. This may help them to know about the college, the courses it offers, about the facilities of college, fee description, and many more. Therefore students can get their required information about a college sitting at their home or from any place.
This was the basic introduction of e-commerce and now we discuss about the various impacts and risks of introducing an e-commerce system in ISMS. E- commerce is not solely the Internet, websites or dot com companies. It is about a new business concept that incorporates all previous business management and economic concepts. As such, e-business and e-commerce impact on many areas of business and disciplines of business management studies. The impacts on e-commerce are briefly described below: Global Marketplace The benefit of introducing e-commerce is the business’ goods will be available for consumers worldwide.
This could increase the number of customers because the business will be available worldwide. If the customers are increased, the revenue will be increased as well. The business could expand if more customers buy their reduces. As the business expands, it will have more competition from other businesses. For example, a business that sells computer hardware could be the leading company in one country but it will be difficult for that company to compete for other businesses in other areas or countries. 24/7 Trading Trading online means that there is no store staff required to run the online shop and transactions can be carried out at any time.
No staffs are required to make sales and all orders and transactions can be taken and acknowledged automatically. Relatively low start-up and running costs Setting up an online store does not have such high initial costs compared to a traditional store. Setting up a traditional store involves buying or renting a place or location, purchasing stock, hiring staff and paying for utility costs. Unstable pricing Online stores can also take advantage of unstable pricing which is increasing or decreasing prices quickly depending on circumstances.
It is more difficult to increase or decrease prices quickly in traditional stores. For example, when a specific item is sold quickly and few are available, this item could become more expensive as the demand for this item rises. This could make profit for the business. Another example is if an item is not sold for its current price, they could lower the price of this item to make sure that the items are sold. Consumer trust One drawback of introducing an e-commerce system to a business is the lack of trust by customers. Some customers think that a business will not keep their personal details private.
Some customers also get annoyed when sites personalize their experience by suggesting products based on their previously purchased product. Lack of human contact Another disadvantage of introducing an e-commerce system is the lack of human intact. Customers are discouraged from buying products online because they can’t speak to anyone from the business. Some customers find it impersonal shopping online. International legislation A potential disadvantage for an e-commerce business is the international legislation or laws from a different country.
For example, if an e-commerce business based in the UK is selling alcohol, you have to be 18 to buy their products but in America you have to be 21 to buy alcohol. It would be possible for an 18 year old to buy alcohol in a business based in the ASK. Security issues Another drawback with introducing an e-commerce system is the security issues. It is one of the biggest worry of consumers that their personal and financial details will not be safe from hackers and criminals to commit identity theft. They think that a business might be unsafe or not trustworthy enough for them to hand over their details to an e-commerce website.
Therefore introducing an e- commerce system in an institution like ISMS is a good concept but we face some difficulties in implementing it. The difficulties are its impacts, and some risks of introducing it, which are clearly explained above. Task-2 Discuss the global impact of e-commerce. You have to conduct extensive research on this topic to evaluate your own work and justify your claims and findings. We came to know that there are some positive and some negative aspects in introducing an e-commerce system in a business organization. Furthermore we discuss more about this topic here.
First let us discuss what is e-commerce? Electronic commerce, or e-commerce, is defined to be the process of businesses trading with other businesses and the formulation of internal processes using electronic links. Electronic business, or e-business, is a term often seed interchangeably with e-commerce, but is more concerned with the transformation of key business processes through the use of internet technologies. Electronic commerce over the Internet is a new way of conducting business. The largest effects may be associated not with many of the impacts that command the most attention (e. . Customized products, the elimination of middlemen) but with less visible, but potentially more pervasive, effects on routine business activities (e. G. Ordering office supplies, paying bills, and estimating demand), that is, on the way businesses interact. E-commerce is now ideally used everywhere in the world and the use of e-commerce and the users are been increasing day by day, due to its various advantages. Here we are going to describe about the various impacts of e-commerce on business, individual and on society. The global impact of e-commerce on business.
Lack of sufficient system security, reliability and standards. There are numerous reports of websites and databases being hacked into, and security holes in software. For example, Microsoft has over the years issued many security notices and ‘patches’ for their software. Several banking and other business websites, including Barclay Bank, Powering and even the Consumers’ Association in the I-J, have experienced breaches in security where ‘a technical oversight’ or ‘a fault in its systems led to confidential client information becoming available to all.
Rapidly evolving and changing technology, so there is always a feeling of trying to ‘catch up’ and not be left behind Problems with compatibility of older and ‘newer technology. – There are problems where older business systems cannot communicate with web based and Internet infrastructures, leading to some organizations running almost two independent systems where data cannot be shared. This often leads to having to invest in new systems or an infrastructure, which bridges the different systems. In both cases this is both financially costly as well as disruptive to the efficient running of organizations.
Impact e-commerce on customers or consumers Cost of computing equipment. Not just the initial cost of buying equipment but making sure that the technology is updated regularly to be compatible with the changing requirement of the Internet, websites and applications. Lack of security and privacy of personal data. There is no real control of data that is collected over the Web or Internet. Data retention laws are not universal and so websites hosted in different countries may or may not have laws which protect privacy of personal data.
Expensive computing equipment is needed Computing equipment is needed for individuals to participate in the new ‘digital’ economy, which means an initial capital cost to customers. A basic technical knowledge is required of both computing equipment and navigation of the Internet and the World Wide Web. Cost of access to the Internet, whether dial-up or broadband tariffs. Lack physical relation and trust -Physical contact and relationships are replaced by electronic processes. Customers are unable to touch and feel goods being sold on-line or gauge voices and reactions of human beings.
A lack of trust because they are interacting with faceless computers. Impact of e-commerce to society Breakdown in human interaction. As people become more used to interacting electronically there could be an erosion of personal and social skills which might eventually be detrimental to the world we live in where people are more comfortable interacting with a screen than face to face. Wasted resources. As new technology dates quickly how do you dispose of all the old computers, boards, monitors, speakers and other hardware or software? Social division.
There is a potential danger that there will be an increase in the social divide between technical haves and have-onto – so people who do not have technical skills become unable to secure better-paid jobs and could form an underclass with potentially dangerous implications for social stability. Reliance on telecommunications infrastructure, power and IT skills, which in developing countries nullifies the benefits when power, advanced telecommunications infrastructures and IT skills are unavailable or scarce or underdeveloped. Inclusion Therefore I have found much information on the topic E-commerce.
My findings helps me in understanding the term e-commerce, its negative and positive aspects in various sector such as on business, society, on consumers. And also the various impacts of e-commerce on business, consumers and society. Task 3 Investigate ISMS College’s market potential for an e-commerce opportunity. (3. 1, MM) Introduction ISMS is a newly opened college in chitchat offering the internationally recognized British degree. It offers the British degree in three faculties: BBS IT, ABA and BAM. It is dedicated in promoting internationally recognized quality education in Nepal adopting the laws, rules, tradition and values.
ISMS college is situated in the heart of chitchat district i. E. Apparatus. The students from various parts of the chitchat district and also from Nepal are coming to study the British degree in ISMS College. E-commerce has been an alternative to grow the business & annual income for the business organization. In modern days its need has been rapidly increased due to the competition & the globalization of the business organization. With the help of e-commerce different business organization has en able to increase their income.
Using an e-commerce site in ISMS College may increase their income. If we design and implement a e-commerce site for ISMS college may be benefit for the students, parents and the visitors who visit the sites. Because in an e-commerce site a lot of information is uploaded about the college. Site includes faculties, fees, admission procedures, application details, facilities provided by the college to its students, events etc Therefore here is an SOOT ( strength, weakness, opportunity and threats ) analysis for market potential for an e-commerce opportunity in ISMS college.
Strength * Boundary less (global location) * Time saving * No time constraints * Direct communication with students * Improved user interaction * Simple and easier exchange of information * Low operating cost weakness * Security * Fake websites * Fraud * Limited advertising * Hacking of valuable information Opportunities * Changing trends * New technologies * Global expansion * High availability (24 hour and seven days a week) * Wide business growth * Cut down on local competition * Advertising Threats * Competitors * Changes in environment, law and regulations * Innovation * Privacy concerns Risk Conclusion Therefore from the above points we can clearly understand about the strength, weakness, opportunity, and threats of ISMS College’s market potential for an e- commerce opportunity. Hence, these were the SOOT analysis for the market potential for an e-commerce opportunity in ISMS College. Task-4 Evaluate ISMS current e-commerce system in use by organizations. You need to evaluate the current e-commerce systems in use by the competitors of the colleges to present it to the directors of the college. Introduction The e-commerce system differs from one and another organization because t is implemented according to an organizational need, its structure, and its requirement. Or example the e-commerce system used in one business organization doesn’t match with the system used in another business organization. Here we are going to discuss about the e-commerce system used by various organizations i. E. By the competitors of ISMS College. There are only 4 colleges in Nepal which provides British degree; ISMS, The British College, Isolation College & Software college of IT & E-commerce. These all 4 institutes provide same kind of education differing in their costs & resources available 1 The British college The British college has made a huge investment in launching e-commerce. The website of this college is well facilitated for the huge exposure about the college.
The website is capable for providing the scenario that this college offers. The website of this college includes the courses offered by it, gallery of pictures, events and staffs information as well as the different programs organized by it. The website is also added with the function about the admission procedure & the scholarships offered by it. Here is an snapshot of the Tuberculosis’s, where the information are provided clearly. We can see below: Below is the snap shot of e-commerce site of the British college. 2 Isolation College It is the most expensive college in Nepal among those 4 college providing the British degree in Nepal.
The e-commerce system of this college is so standard and expensive than other college Here the site of this college provides the clear information to the students and the visitors who visit their web site. This has facilitated the students/parents to get the full information of the college without entering the premises of the college. It has also made student to be in touch with the lecturers ; keep track of the events of the colleges. Let us see the snap shot of isolation college from which we can clearly understand about the information provided by the college to the visitors, students and parents. 3 Software College of IT ; E-commerce It is also a British college providing the British degree in Nepal in a well and systematic way. This college also has its own e-commerce system which is totally different than other colleges.
This college has a good website like its competitors have. The website of this college contains the information which a student, parents and the visitors need. Additionally it provides the online application form o the students who are willing to study here. It means we can download the admission form the web site . The below is the snap shot of the home page of the website of this college where the information are clearly provided . In the conclusion we came to know that the e-commerce systems are different to each other. And here we discussed about the e-commerce systems used by the competitors of the ISMS College which is also totally different to each other .
Task-5 Discuss the financial implications of an e-commerce solution which may benefit the college financially compared to past years. (3. 3, MM, D 1) We have discussed in our above tasks about the impacts of e-commerce, where we have discussed that e-commerce has a positive impact on the financial sector of the business. This benefits an organization and increases its revenue and helps an organization to be in a good position. Various studies show that e-commerce had an impressive performance particular in terms of productivity growth (Free patents online 2007). Different organizations are able to grow their revenue ; expand their business with very ease ; comfort.
In these days e-commerce has been a business model to increase the revenue of the company. It also unction’s as a good cost reduction tool. From the day of initiation it caused many benefits to the different business firm. The financial benefits for the college after implementing the e-commerce system in the college. 1. Far Cheaper and Much More Flexible Than Print Advertising The Internet is extremely different from print advertising in that space is cheap, your advertisement is accessible for a longer period of time, the content can be changed without having to ask someone to do it for you (if you use a content management system) and you can potentially reach a wider audience.
This is not to say that you should not SE other forms of advertising at all You can use it to entice people to visit your website and find out about your company and potentially open two-way communication between the potential customer and a sales person. 2. Market Expansion The Internet has allowed businesses to break through the geographical barriers and become accessible, virtually, from any country in the world by a potential customer that has Internet access. 3. Wide Revenue Streams A website is not just a medium for representation of a College, it is a form of media from which everybody can acquire information. We can use this media o sell advertising space to other businesses. A recent trend has risen where businesses feature their very own directory of complimentary services, where the visitor can search for information on a business that will enhance the use of our service.
The business sells complimentary businesses a listing in their directory. 4. 24 7 365 No more turning customers away when it’s time to close shop, putting up a note saying closed for public holiday , or leaving an irritating message on your answering service specifying your trading hours tell them to visit your website for information they are looking for. 5. Offer Convenience It is far more convenient for a person to research a product on the Internet than it is to get in a car, drive somewhere and look for or ask someone for information on a productive potential visitor can visit our website whenever they like in their own privacy and comfort, without the stresses and distractions that exist in the real world . He website is a self-service medium For example, instead of having to wait in a long cue to pay your TV License, you can now do it electronically through the TV License website. 6. Growth Opportunity A website serves as a great place to refer potential investors to, to show them hat your organization is about, what it has achieved and what it can achieve in future. 7. Two-Way Communicative Marketing visitors can quickly and easily give feedback on our product and/or marketing approach. When we buy any product or inquire something about the college or any business there is a system of giving tee comments about the product, place college etc of the website. From the above explanation we can clearly understand about financial benefits to the college after introducing and implementing the e-commerce system.
E-commerce system doesn’t only help in increasing financial benefit, it also revive platform to the organization to extend their business. It can help any organization to build up a better market position both locally as well as internationally. Implementing commerce in ISMS can help the college to earn its prestige widely around the society, area, nation and also worldwide. If it’s able to make huge investment in the commerce, it may possible even get to expand its franchise throughout Nepal. This will lead in the financial benefit of the ISMS College. Task-6 Design an e-commerce solution for ISMS College by giving new creative ideas ; suggestions for short ; long term prospects. (3. 4, DO) Introduction
The main purpose of e-commerce site is to provide the information to the customers or visitors who visit the websites, therefore the website should have all the contents which can provide full information to the visitors. The e- commerce site should not lack any information on it, if its lacks then there will be no any aim of implementing it . The e-commerce site designer should consult the college and should include the data and information in the site which the college has provided. Here are see vital points which are to be considered while designing a website for a college which helps to make a e-commerce site better. An e-commerce site should be User friendly. When an e-commerce site is user friendly it Looks Good, Performs Great.
If there is a navigation menu on the left-hand side lets users can move between applications easily. An user friendly e-commerce site helps the user to get satisfaction in his research on the site. It should contain the history and records if the website of the college contains the history and records of the college it will be more user friendly to the students, parents and the visitors who visit the sites. The history and records of the college included in the site helps to get more information for them in understanding the college’s structure and position. Login system is necessary Login system is necessary for the students because the site contains the valuable information for the students which should not be exposed to others.
There with the help of login system in the site the students fell secure with their vital information. Staff members tab in the site. This helps in acquiring information about the staff members i. E. Teachers and the management working in the college. The parents or any visitors want to know that who is teaching in that college, how much is he/she is qualified, and how such experience does he have in working these fields etc. Therefore the website should include a staff members tab in the site. Students suggestion box There should be a facility of student suggestion box in the website. This helps the students to suggest any ideas or to share any information between the management and the students easily.
This decreases the communication space between the management and students. Adding the social networking links to follow Adding the social networking links like Faceable, twitter, helps us to be updated. With the help of faceable we can post the information related to college, and can announce the programmer of college. And with the help of twitter we can post the information on it. Nowadays most of the people use faceable and twitter to get information. S Conclusion While designing a e-commerce system for ISMS College the above given points should be considered because they are the vital components of website. Which are compulsory in a website. Without which a website is incomplete.
So, to remain in a good position ISMS also should be able to regularly update its commerce system. For this different solutions can be generated & successfully executed in the college. Task-7 Evaluate the suitability of an e-commerce solution for ISMS College. (3. 5, MI) 1 . Currently , internet is a huge part of human being. Use of internet has increased tremendously in the past few years with e-commerce enabled sites growing in number (admit. 2013). People have started to know the importance of commerce in business. Due to this, the use of e-commerce has been huge lately. E-commerce has also been a part of educational institute throughout the globe.
Every prestigious educational institute consists of its own commerce website embedded with diverse functions. 2. Suitability of an e-commerce solution in ISMS College Education has always played a huge role in the personal development of an individual. Like other sectors, educational institute has also always been able to adapt the new technologies. Being an educational institute, ISMS also has been able to adapt new technologies. E-commerce solutions can be a suitable business solution for ISMS. ISMS is a new educational institute. It needs an effective marketing and customer relationship management (CRM) solution to satisfy users and compete in today’s competitive market.
A complete 360-degree view of every user in every channel provides the insight you need to convey rationalized service, build user loyalty and increase revenue (Entities. Com. 1998). E-commerce can play a vital role in this process. ISMS can launch its e- commerce website ; can maintain a good relation with its user. It will even help in the direct marketing of the college. ISMS being an educational institute is always eager to develop new form of media for the transference of the education. The subset of e-commerce i. E. E-learning can be suitable solution for ISMS. With launching of e-learning ISMS can provide online education to its students. ISMS also can provide online training to its employee.