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The four characteristics of a legally astute manager are: an acceptance of how important the law is to the success of the organization, a proactive attitude toward legal issues and regulations, the ability to use informed Judgment when faced with sessions involving legal implications, and having the knowledge of specific laws, regulations, tools and resources. Social media marketing manager should be well educated about these four components.
Today, more and more companies are using the social media for marketing purposes. Moreover, you might fall far behind, if you don’t. So, it’s important to be well informed about legal aspects of social media, since it’s a new way for building relationships with the customers. List and analyze methods of alternative dispute resolution and determine which would be most effective in resolving genuine disputes that arise with consumers who may make researches from businesses that provide links via social media. Cortes, P. N/d) talks about online dispute resolutions: ODOR in the consumer context refers to the use of CIT tools and methods (usually alternative to the court system) employed by businesses and consumers (BBC) to settle conflicts that arise out of economic transactions between the parties, particularly in e-commerce. It is often distinguished from other fields where ODOR is used, such as in the commercial field (EBB), in the public sphere to resolve government and citizen (GAG) disputes, and in the resolution of disputes related to intellectual property.
A consumer transaction (BBC), akin to a consumer dispute, will be one where an individual, acting on a personal capacity, buys goods or services for his or her personal use. Conversely, a business is an individual or an entity that acts on a professional capacity selling goods or services as part of their profession. In a BBC dispute, the aggrieved party is frequently the consumer as they normally pay in advance for their purchased goods and services.
Consequently, the consumer is the weaker party in a dispute where the business has the payment and the experience of dealing with similar disputes. Consumers will often get more involved in the dispute, taking it more personal, and thus requiring a more transformation solution, while the business is mostly interested in resolving the dispute as fast and inexpensively as possible. In certain cases, Duskiness’s will De Keen In resolving ten Olsten In order to malting tenet reputation. This is relevant when, as it happens in eBay, the buyer leaves feedback after a transaction.
When ODOR is effectively used in this way, it has an added value for the parties; it increases the consumers’ trust in those online sellers that provide ODOR services. Greater trust meaner that reliable sellers would boost their trade and consumers will be protected from the potential abuse by the dominant party in the transaction. ODOR services may be employed to ensure that consumers’ rights are respected by the online vendor, hence enhancing consumers’ confidence in the online transaction. As a result, ODOR would ultimately enhance the business’s ability to sell while at the same time protecting the consumer’s ability to participate safely in e-commerce. E-commerce is thought to be one of the areas where ODOR will flourish as it seems logical for parties that enter into disputes online to use the same tedium, the Internet, to resolve their disputes. The resolution of small value disputes that inevitably arise out of millions of transactions taking place every day between parties located far from each other require the use of cost-efficient methods of dispute resolution.
Examples of ODOR providers that resolve high volume of consumer disputes are eBay and Papal, which act as third neutral parties encouraging first business and consumers to reach amicable agreements through automated negotiation, and when parties cannot reach consensual agreements, they adjudicate the disputes. Since consumer transactions on social media can occur across state lines, determine how the federal government can bet control these transactions. Sells; Ringmaster; Kim; Smith (n/d) have noted that the Web have provided tremendous opportunities for both businesses and customers.
Businesses can reach lots of customers across the globe in much easier and faster ways. Customers can complete their transactions a lot faster too. They can also find anything they want. However, online transactions also create possibilities for online crime too. Below are some laws that were created by the government for online orientation regulations: The United States does not have a comprehensive privacy statute that governs the collection and use of personally identifiable information, either online or through traditional business practices.